Meet the team – built from experts with experience at Fortune 500 companies, consumer brands, and consulting firms.
Ari
Growth Marketing
About Ari
About Ari
Ari oversees growth, strategy, and ecommerce as Chief Growth Officer - leading the Paid, CRM, Design, Creative, CRO, Development, and Account teams. A trained ecommerce manager, she comes to Sharma Brands from about-face beauty by Halsey, Poosh by Kourtney Kardashian, Pressed Juicery, and SnackNation. Ari also writes Go-to-Millions, an e-commerce newsletter love-letter read by over 50,000 DTC marketers.
Carly
Creative & Design
About Carly
About Carly
Carly manages and oversees both the Design and Creative teams, comprised of experts in performance-driven, direct-response ad creative and strategically crafted UX/UI experiences. Having worked with top-tier brands in the DTC space, she shapes, strategizes, and leads the execution of the creative marketing vision for all Sharma Brands clients.
Christina
Video & Graphic Design
About Christina
About Christina
Christina is a master of performance content who holds herself and everyone around her to a high standard. She makes sure that every ad we deliver is high quality and effective.
Amber
UX/UI
About Amber
About Amber
Amber is our Principal Designer with over a decade of expertise in the industry. Her design approach is characterized by curiosity, empathy, and a clear sense of purpose. Having navigated the challenges of in-house roles at a DTC startup, Amber brings a unique understanding of the dynamics on the brand side.
Bryan
Paid Media
About Bryan
About Bryan
Bryan is our Paid Media Social Buyer by day, campaign optimizer by night—turning ad spend into ROAS gold. I juggle accounts better than most people manage their inboxes, all while mastering ad metrics and keeping coffee close by.
Jackson
Paid Media
About Jackson
About Jackson
Jackson is our Paid Search Media Buyer in charge of account optimizations and overall campaign performance. He provides clients with strategic solutions that help brands achieve their desired marketing objectives. From campaign improvements to in-depth research, Jackson is your brands go-to paid media expert.
Lisa
Retention
About Lisa
About Lisa
Lisa is our Retention Manager with over 6 years of experience driving CRM and retention strategies across industries like health & wellness, beauty, fitness, food & beverage, fashion, and consumer goods. With a focus on maximizing customer engagement and lifetime value, Lisa leverages data-driven insights and personalized multi-channel campaigns to optimize the customer journey and consistently improve retention.
Katie
Retention
Bailee
Partnerships
About Bailee
About Bailee
Being with Sharma Brands since day 1, Bailee has worked in nearly every department, most notably building out the design team as Director of Design. These days, Bailee oversees all partnership initiatives to ensure our clients have access to the latest and greatest technology and opportunities.
United by our strengths and fueled by our passions, our collaboration forms the backbone of our success.
Beauty, health, food, beverage, home, fashion, celebrity…
We’ve done it all.
Founded by
Nik Sharma
Founded by
Nik Sharma
Nik Sharma, the CEO, founder, and visionary behind Sharma Brands, is a Forbes 30 Under 30 recipient, a prominent investor in multiple companies, and the curator of a popular newsletter with over 100,000 subscribers.
As a leader in the industry, Nik hosts the award-winning podcastLimited Supply and frequently speaks at conferences on growth and direct-to-consumer strategies to offer and share his knowledge.
Since launching Sharma Brands in 2019, Nik has spearheaded innovative marketing strategies and growth frameworks, assembling an exceptional team of industry experts to drive success in the world of digital commerce.
